2 months after launch, La Maison Convertible’s chatbot converts 15% of users

At the mind Retail Day conference, La Maison Convertible presented an initial assessment of a new AI-based chatbot launched in April 2024. The furniture retailer has succeeded in boosting the omnichannel journey, with an increase in drive-to-store and higher average spending.

Through Morgane Monteiro. Published on 24 June 2024 à 11h07 - Update on 28 June 2024 à 11h23

In Paris, during the mind Retail Day event on June 19, Reuel Mizrah, C.E.O. of La Maison Convertible (sales of €50 million in 2023, up by 15% in one year), revealed the results of initiatives around AI.…