Free “77% of retailers want to increase the drive-to-store portion of their advertising investment” By Sandrine Prefaut, Managing Director of S4M in France. Operating in 10 countries (USA, Canada, France, Italy, UK, Switzerland, Benelux, Asia-Pacific region…), S4M is an international “drive to store” platform, expert in generating traffic in physical and digital points of sale.
The Thai example of Central Food Retail. Understanding the elements of online profitability Asia With a turnover of €2.1 billion in 2020, Central Food Retail under Central Retail is the largest supermarket chain in Thailand (more than 1,000 stores). From delivery in less than 25 minutes (known as Quick Commerce), to picking arbitrages and the imminent launch of a subscription offer, E-commerce and Digital Director Julien Tessonneau details his roadmap. Exclusively for Mind Retail.
Free Home electrical products. Why rental sites flourish For electronic devices, circular Economy models that maximizes convenience and minimizes expense for consumers gain traction in Europe.
Digital to the rescue of department stores Interviews Department stores, which are particularly exposed to the crisis, deployed unprecedented digital initiatives last year. Meeting with Selvane du Ménil, C.E.O. of the International Association of Department Stores.
Railway stations. Turning travellers into customers, Lagardère’s recipe Interviews While air traffic is low, Benoit Verdier, Sales and Marketing Director at Lagardère Travel Retail, explains the current challenges of Retail in stations.
Social network selling: are we hooked? Conversation on WhatsApp, Shopping via Instagram… Consumers were in touch with brands during the Covid-19 on Social Media. As a new channel of influence and loyalty to brands, social media revenue through Social Selling cannot be ignored.
Eco-responsible: an expensive imperative but a risky transition Europe Lockdown has accelerated awareness of dangerous climate change among consumers. How to respond to this concern, to show credibility without being accused of greenwashing, while reinventing one’s business model. This is what is at stake for retailers.
Post-Covid-19: Mobilising teams around the customer experience During the height of the pandemic, retail staff managed the unexpected: inventory, new health and sanitary regulation and customers. When normal trade returns, it is imperative for retailers to enrich and personalise a customer experience. The shorter aim is to encourage a boost in trade, but a longer-term reward is only earned by a customer-centric management strategy.
Drive in shopping: a formula for the future? It seems that customers have integrated click & collect, drive thru stores and curbisde pickup into their shopping processes. Experiments conducted by Aushopping (Ceetrus) in France and CapitaLand in Singapore show a new type of shared service is taking shape. What is the cost and advantages for retailers, especially independents? The model is not solid yet.
Faysal AlMalki, Al Malki Group : “Since covid, customers who come into the stores are customers who buy” Africa, Middle East Interviews Created in 1952, the Franco-Saudi family group Al Malki represents more than 50 luxury brands (Estée Lauder, Lancôme, Chopard, Boucheron, Cartier…) in the Gulf. Faysal AlMalki, C.O.O. of the group, gave G.R.N. an exclusive interview. He explained the development of luxury products and services in Saudi Arabia and the impact of Covid-19 on retailers and customers.
