How Ingka increased staff retention by 5 points in 16 months

In 2023, according to OC&C, staff turnover reached 56% for specialty retailers and 69% in food, with significant differences between store types and age groups. But at Ingka Group, HR team managed to improve employees' loyalty via a special program. Ulrika Biesert, Chief People Officer, and David Sinclair, Partner at OC&C, share their insights.

Through Sophie Baqué. Published on 02 May 2024 à 15h18 - Update on 31 May 2024 à 11h57

“What action plans do you have in place to improve employee loyalty in your stores? Particularly the most senior, who are twice as loyal as those under 30?” This question, raised by David Sinclair, Partner at OC&C Strategy Consultants at the World Retail Congress conference on April 18, 2024, grabbed retailers’ attention. According to the OC&C study published in January 2024, the turnover rate for specialty retailers reached 56% in 2023 in the U.S.A (data from the JOLTS database, operated by the US Bureau of Labor Statistics). In the grocery retail sector (supermarkets and hypermarkets), this rate climbed to 69% (data from the North American Coca Cola Regional Retail Council). In the leisure and hospitality sector, it reached 75% in the U.S.A.

If the situation is bad overall in retail, the problem of employee retention is even more acute in food,…