Home » After Kiabi, Primark prepares to enter India After Kiabi, Primark prepares to enter India Primark and Kiabi, two European giants in the low-price fashion sector, are looking to expand into the Indian fashion market. mind Retail takes a look at their respective strategies. Through Sophie Baqué. Published on 08 March 2024 à 19h37 - Update on 11 March 2024 à 10h44 Resources As fashion consumption is fragile in Europe and recovery is slow in China, retailers are stepping up efforts in the Indian market. On February 21,… Sophie Baqué expansion