Home » For the first time since 2020, the global luxury market is expected to drop in 2024 For the first time since 2020, the global luxury market is expected to drop in 2024 In 2024, 50 million people have stopped buying luxury brands, according to a report by Bain & Co and Altagamma. In a historic decline, the report recommends re-evaluating the brands' value proposition and creativity. Through Sophie Baqué. Published on 22 November 2024 à 14h53 - Update on 25 November 2024 à 15h31 Resources After years of golden growth, the global luxury goods market is set to fall by 2% in 2024 (in value terms, at current exchange rates), according to the annual report by U.S. based Bain & Co on November,… Sophie Baqué
