B&Q (Kingfisher Group) launches a retail media business in the U.K.

Through Sophie Baqué. Published on 08 January 2024 à 17h14 - Update on 08 January 2024 à 18h13

The rise of retail media continues in the D.I.Y. sector. Kingfisher (turnover of £3.2 billion in the Q3 to the end of October 2023,…