Home » Cédric Rossi, Bryan Garnier & Co: “We should not expect a massive wave of relocation due to U.S. tariffs” Cédric Rossi, Bryan Garnier & Co: “We should not expect a massive wave of relocation due to U.S. tariffs” Faced with the threat of tariffs of 25% levied by Donald Trump and 200% on wines and champagne, will European retailers reassess their relocation? Interview with Cédric Rossi, Retail and Luxury Consultant at Bryan Garnier & Co. Through Morgane Monteiro, Sophie Baqué. Published on 14 March 2025 à 12h40 - Update on 24 July 2025 à 8h59 Resources In the retail sector, should we expect production to relocate to the U.S.A. if tariffs are applied? Cédric Rossi: No, we should not expect a massive wave of relocation. First of all, nearshoring is a long and complex process. In the personal equipment sector, production capacity in the United States is almost non-existent. For instance,… Morgane Monteiro, Sophie Baqué regulationtariffs Read more [NRF 2025] Under threat from customs duties, CSR is fading into the background Faced with the downturn in Asia, Kering's sales fell by 12% and LVMH by 2% For the first time since 2020, the global luxury market is expected to drop in 2024 CMA CGM puts US$20 billion on the table to strengthen U.S.A. position China: Cosmetics, luxury goods and fashion collapsed in 2024