Home » [mind Info] Thanks to a conversational chatbot, La Grande Récré triples e-commerce conversion rates [mind Info] Thanks to a conversational chatbot, La Grande Récré triples e-commerce conversion rates While AI conversational chatbots have become widespread in e-commerce, La Grande Récré shared with mind Retail the results of the tool launched in summer 2025 with iAdvize: number of queries, average basket size and conversion rate. Here are the figures. Through Sophie Baqué. Published on 13 October 2025 à 17h42 - Update on 13 October 2025 à 23h54 Resources For La Grande Récré (2024 revenue: €230 million including tax, 9% from digital), the launch of the online conversational chatbot in July 2025, in partnership with iAdvize,… Sophie Baqué AI chatbotconsumer experienceDigital and omnichannelJoué ClubLa Grande RécréRetailer and e-commerce Read more TikTok Shop: how to build a catalogue optimised for influencer strategies Regulatory [Regulatory] Indonesia, South Africa and Chile join the U.S. in an attempt to curb Shein and Temu Peak season 2025: From generative AI to conversion, the innovative strategies of Galeries Lafayette, La Grande Récré, Boozt and Blissim Peak season: 74% of Singaporeans rely on AI for holiday shopping Interview Through the VC lens Frédéric Halley, Sonorcap: “We are going to invest in a company focused on CRM and digital loyalty programmes” Interview Through the VC lens Guillaume Echaudemaison: "Seventure is investing in a retail tech company that personalises customer relations on a large scale"
