Home » In France, Alibaba gained twice as many visitors as Amazon in Q4 In France, Alibaba gained twice as many visitors as Amazon in Q4 Confirming the traction of low-price marketplaces, 3.14 million new French internet users used AliExpress in Q4 2024. This is the biggest gain in the Fevad and Médiamétrie panel. In the food sector, E.Leclerc is not to be outdone with +2.66 million visitors. Through Morgane Monteiro. Published on 07 March 2025 à 13h59 - Update on 24 July 2025 à 10h01 Resources Key points : -In 2024, online sales of products grew by 6% in France, after -1.8% in 2023 and -7% in 2022 (Fevad) -Marketplaces accounted for 8 entries out of 17 online retailers. In terms of audience, AliExpress was the fastest growing e-tailer, at +23.2% -With a gain of 1.86 million visitors, Amazon recruited more than the five most visited electronics websites in France: Fnac,… Morgane Monteiro digitale-commerceE-commerce and marketplacesmarketplaceomnichannel Read more Temu gained 5.4 million visitors in France in Q3 2024, versus 344,000 for Amazon Marketplaces: Brussels wants to limit entry of non-compliant products [Amazon results] Amazon maintained growth and doubled margin in 2024 Mexico increases customs fees for Temu, Shein, AliExpress and others data Black Friday : European average online spending up 14% in 2024 Temu leads growth in Q3, far ahead of Alibaba and JD.com Regulatory [Regulatory] Indonesia, South Africa and Chile join the U.S. in an attempt to curb Shein and Temu
