Home » [Amazon results] Amazon maintained growth and doubled margin in 2024 [Amazon results] Amazon maintained growth and doubled margin in 2024 Driven by e-commerce, the marketplace, the cloud and advertising - four entities that have each generated more than US$10 billion in incremental revenue - Amazon ended 2024 with solid fundamentals and a doubled margin. However, investors remain concerned about Donald Trump's policy on Chinese imports, which could weaken the business. Through Sophie Baqué. Published on 14 February 2025 à 10h34 - Update on 24 July 2025 à 11h17 Resources On February 6, 2025, Amazon announced results for 2024 that did not reassure the markets. While a share price had risen by around 40% over the previous 12 months, it fell by 4% after the session, due to a weaker outlook than expected. The group maintained an overall growth rate, with annual sales of US$638 billion, up 11% at constant rates. This represents an increase of US$63.2 billion in 12 months. With the onslaught of increased competition from Asian players such as Temu, Shein and TikTok Shop, revenue growth was slightly lower than in 2023 (up by 12%). As a reminder, the peak was reached in 2021 (up by 22%) after Covid-19. Online sales, Amazon’s traditional business, still accounted for the largest share of revenue but continued to decline: they generated 39% of total sales, down from 50.1% in 2020.… Sophie Baqué Amazone-commercefinancial resultsFinancing and expansionomnichannel Read more Meta and Amazon join Walmart in reviewing HR inclusion policies [Amazon results] Amazon doubles net margin in 9 months to September and announces record CAPEX for 2024 Senate report condemns working conditions in Amazon warehouses Temu gained 5.4 million visitors in France in Q3 2024, versus 344,000 for Amazon EU : Focus on the main regulatory changes for e-commerce in 2025
