[Amazon results] Between accelerated growth and massive investment in Q2, Amazon seeks balance

On July 31, Amazon published quarterly results in line with Wall Street expectations, with revenue up 13.3% and net profitability up 35%. Looking for early signs of a return on spending, and despite 31.4 billion dollars in investments during the quarter, investors punished the stock with a 6% drop at the close.

Through Sophie Baqué. Published on 11 August 2025 à 10h42 - Update on 12 August 2025 à 12h40

On July 31, 2025, Amazon released second quarter results. Sales were in line with expectations, with quarterly revenue up 13.3% to 168 billion dollars. This is higher than the 2024 pace of rising by 10%.

Like competitors, Amazon is striving to reduce costs while increasing investment and integrating AI. Over the period, the group spent 31.4 billion dollars on investments, exceeding analysts’ forecasts of 26.4 billion dollars.

In total, Amazon increased net margin by a third (up by 35% to 18.16 billion dollars ) compared to the previous year. This represents a net margin ratio of 10.8% of quarterly revenue (up 1.7 point in a year). By way of comparison, this ratio was 9.3% in 2024 and 5.3% in 2023. Operating income increased by 30% year-on-year.…

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