Retail media: Boulanger leaves Criteo to sign with Valiuz Adz

Through Raphaële Karayan. Published on 15 July 2024 à 17h26 - Update on 15 July 2024 à 18h01

Boulanger (sales €4.35 billion by 2023) and Valiuz Adz, the retail media agency of the Valiuz data alliance (Auchan, Decathlon,…