[mind Retail Exclusive] Darty signs up with Custplace for long-term customer reviews

Three and a half months after launching "long-term reviews" in partnership with Custplace, Fnac Darty is taking stock. The initiative enabled Darty home electrical retailer to collect an average of more than 10,000 customer reviews per month.

Through Morgane Monteiro. Published on 16 September 2024 à 9h58 - Update on 14 January 2025 à 18h47

For Darty (a subsidiary of Fnac Darty, sales of €3.4 billion in H1 2024, up by 1.4%), customer reviews are a key sales win factor. To capitalise on this invaluable asset, the European retailer shared with mind Retail the results of long-term customer reviews,…

Morgane Monteiro

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