Analyzes & Data

In an e-commerce market that is growing in volume but disrupted by the pull of out-of-home consumption, Colissimo is adopting innovative AI digital twin and package tracking technologies. The goal is to optimise delivery efficiency, reduce parcel fraud and smooth out peak loads. In an interview with mind Retail, C.E.O. Jean-Yves Gras details his tech, data and customer journey roadmap for the coming months.

On July 31, Amazon published quarterly results in line with Wall Street expectations, with revenue up 13.3% and net profitability up 35%. Looking for early signs of a return on spending, and despite 31.4 billion dollars in investments during the quarter, investors punished the stock with a 6% drop at the close.

In 2024, online product sales doubled (up by 5.4%) in the 6 main Western European markets of the U.K., Germany, France, Italy, the Netherlands, and Switzerland, driven by lower inflation and higher volumes. In 3 years, the peak of 2021 was matched or exceeded in the vast majority of countries tracked by mind Retail. While electronics confirmed resilience, FMCG stabilised. Despite aggressive sales by Shein and Temu, online fashion grew in value in Germany and France, gaining market share. Where 12 points of market share separated France and the UK in 2023, the gap is now only 5 points.

The children's furniture website Jurassien is testing AI to guide purchasing decisions, mind Retail learned. The feature, which appears in the product listing, allows users to ask what the LLM thinks of an item.

While e-commerce traffic is experiencing a significant decline, consulting firm STLAR is highlighting a shift in online shopping habits. According to an exclusive study conducted with Toluna – Harris Interactive, to which mind Retail has access, 15.5% of French people have used generative AI assistants to research a purchase. And their profile differs from that observed in the U.S.A.

During the Start Me Up day organised on July 3, 2025 by Fevad, Laura Toledano (Zalando), Enrique Martinez (Fnac-Darty), Emmanuel Grenier (Carrefour), Emmanuel Le Roch (Procos), Henri Isaac (teacher) and Philippe Goetzmann (Philippe Goetzmann law firm) shared views on the challenges facing European e-commerce.

Expansion of a physical network, e-commerce upgrades, developing retail media, overhaul of digital tools... With little media exposure, the Hygie31 group—which operates 1,519 pharmacies and 5 websites in 7 countries—is undergoing a major transformation of an omnichannel ecosystem. With e-commerce accounting for 3.3% of business in 2024, the M.D. of the group's digital subsidiary, Hugues Chanoine, tells mind Retail about the new projects and future ambitions.

Passcloud, a French-American start-up specialising in digital wallet marketing, is diversifying towards fashion and beauty retailers, affiliate marketing agencies and travel retail. Co-Founder and C.E.O. Ludovic Chayrigues tells mind Retail about new customers and the outlook for retail tech.

Since launch in March 2024, Newtone has been aiming to industrialise content production for the e-commerce sector with generative AI LLM. According to our information, the retail tech company secured funding from Alpha Star and BPI in an initial round of fundraising and is entering a new phase of development with integrations with major e-commerce players. Founder and C.E.O. Henri de Bouteiller explains his positioning to mind Retail.

PulpoAR, a U.S. augmented reality start-up active in e-commerce and beauty stores, is taking a new step forward by positioning on Google search and retail media. This strategic diversification comes as the company has completed a US$3.5 million funding round led by Leap VC, Migros, Pastel Cosmetics, Qangels, Hub VC, and Teknasyon, mind Retail has learned. According to C.E.O Onur Candan, a Series A round is already in the works for 2026.

As Richemont and Chanel publish 2024 accounts (May 2025), mind Retail analyses the health of the world's top five luxury brands—LVMH, Chanel, Hermès, Kering, and Richemont—using 5 indicators. While the global market is experiencing a second year of decline, Hermès and Richemont are standing out with gains in market capitalisation, sales growth and, for the former, a record margin of 30.3%. Conversely, LVMH, Chanel and Kering are seeing sales and market capitalisation melt away.

As e-commerce retailer Picnic accelerates its logistics robotization with the opening of a third—and largest—automated processing center in Germany, it is also embracing new models. In the Netherlands, delivery drivers now handle e-commerce returns for Asos and Zalando, capitalizing on their routes to improve the profitability of their flows. Founder and CTO Daniel Gebler spoke to mind Retail about his priorities for transformation during Vivatech.