Canadian Lululemon launches a service similar to Amazon Prime.

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16 January 2019 à 15h31

Updated on 10 May 2019 à 16h25

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1 minute

Publication: 16 January 2019 à 15h31, Updated on 10 May 2019 à 16h25

Reading time: 1 minute

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Publication

16 January 2019 à 15h31

Updated on 10 May 2019 à 16h25

Reading time

1 minute

Publication: 16 January 2019 à 15h31, Updated on 10 May 2019 à 16h25

Reading time: 1 minute

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Explore the mind Retail subscription

The canadian athletic wear brand beloved by yogis Lululemon experiments a subscription loyalty service. After a successful pilot program in Edmonton, Canada, the retailer launches a US$96 annual membership that provides a pair of workout pants, one fitness class per month, the ability to attend more classes and events and free shipping throughout the year.

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