Digital in-store and retail media

After launching the first pilots of its conversational AI “super app” in stores, Cegid is rolling out new omnichannel modules, including an in-store data acquisition module, conversational AI for...

1 October 2026

How Vusion, Solum and Pricer are accelerating in-store data capture

While electronic shelf label manufacturers were strongly represented at NRF Europe, new formats, uses and data sources are gaining traction, from retail media to signals emitted by customer...

23 September 2026

From beauty to DIY, Médiaperformances gains traction in Europe with 3 more retail partners

While Mediaperformances, historically focused on FMCG retailers, targets both international expansion and new verticals, CEO Claire Koralewski shared with mind Retail, during NRF Europe, a...

22 September 2026

Hanshow makes a breakthrough in the US but stumbles on the economics of smart trolley

While at NRF Europe, Hanshow revealed a major contract with one of the U.S. retail giants to mind Retail, its smart trolley has yet to prove a market match. A hardware-focused strategy that raises...

18 September 2026

Retail media: Fnac Darty, Klépierre and Médiaperformances accelerate on XXL screens and international expansion

As advertising formats arrive at high speed on LLMs, omnichannel retail media players are strengthening their offerings. While Klépierre has just signed with a new partner for 3D screens...

11 September 2026

With Claudeforce, Salesforce opens data to Anthropic and shifts into the conversational AI era

With the announcement of deep integration of the Claude LLM within the Salesforce ecosystem via MCP servers, SaaS software interfaces are fading in favour of AI agents. According to...

9 September 2026

Retail media & LLMs: navigating intent-driven and custom experiences

From store aisles to ChatGPT Ads placements, retail media is shifting away from traditional slots, formats and keywords toward intent-based targeting. Driven by lower access costs to LLMs, full...

31 August 2026

From ChatGPT Ads to Amazon Alexa for Shopping: advertising in LLMs scales up in Europe

This summer, OpenAI successively rolled out its ChatGPT Ads platform in the UK and in 30 European countries. From formats used, CPM levels notably for FMCG products and the new role of GEO...

27 August 2026

E-commerce: click-through rate down by 5.4% since Google AIO launch in France

mind Retail has gained access to exclusive Ahrefs figures on the impact of Google "AI Overviews" responses for the e-commerce sector. Launched on July 22, 2026, in France as part of AI Mode, these...

20 August 2026

Which 3 retailers structured their AI governance this summer?

This summer, Target, PVH Corp and B&M simultaneously reinforced their executive teams with the creation of dedicated AI roles. A move marking the shift from experimentation to the...

17 August 2026

Retail media: Vusion strengthens its footprint with the acquisition of In-Store Media

As part of a strategy of vertical integration and boosted by a strong H1 2026, Vusion acquired Spanish retail media specialist In-Store Media (2025 revenue: €120 million). This debt-financed deal...

3 August 2026

Roxane Laigle (Lemrock): “With the rise of AI, the CPC or CPM advertising model will lose ground to buying intent”

While AI is now part of 40% of purchasing journeys, Lemrock intends to become the key infrastructure connecting retailers' product catalogues to conversational engines (ChatGPT, Perplexity...

27 July 2026

Asda’s technological independence from Walmart put to the test by a £1 billion loss

For British grocer Asda, the technological transition following a divorce from Walmart weighs on financial results. Combined with investments on lower prices, this project widened the pre-tax loss...

9 July 2026

H1 review: LLM establish themselves as a new channel, retailers must keep up

In just six months, conversational AI engines such as ChatGPT and Gemini have evolved from mere curiosities into a major customer acquisition channel, now capturing almost 20% of referral traffic...

3 July 2026

Klépierre internalises a media agency and bets on computer vision with XXII

Taking back control of the commercialisation of digital screens, ongoing tests with computer vision start-up XXII specialised in data analytics for brick & mortars... Klépierre, Europe’s second...

3 July 2026

Showroomprivé to switch from Unlimitail to Mirakl Ads

At the heart of a strategic shift from outlet and clearance operator to a full price marketplace, Showroomprivé unveiled the name of a new technology partner for retail media during the 3rd mind...

29 June 2026

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Julien Cailleau, Oney: “With 3 retailers, we are testing the use of Valiuz data to streamline financing approvals”

Against a backdrop of growing pressure on household budgets, the European CCD2 Directive coming into force and a new legal framework for assisted purchasing journeys, Oney is stepping up an...

29 October 2026

Advantail signs with Formality to streamline commercial lease management

Amid an ownership shake-up following its acquisition by Evoriel, shopping centre operator Advantail has signed with Formality to digitise the management of commercial leases and contracts across...

23 October 2026

How Mobilier de France reduced the share of cheque payments from 80% to 50%

With an average basket of €3,500 and a payment journey that includes a financial deposit at the time of ordering, Mobilier de France shares with mind Retail its assessment of the rollout of...

15 October 2026

How Maison A.Constant built a unified customer database with n8n

Eager to bring together customer data and improve data accuracy, jewellery and watch retailer Maison A.Constant built its own Single Customer Repository (SCR) using n8n, an orchestration platform...

7 October 2026

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AI agents: the KPIs that led L’Oréal to scale up across its warehouses

After testing 7 AI agents in its warehouses, L’Oréal is scaling up. Deployed to coordinate picking waves, manage replenishment and handle stocktaking, Manhattan’s agents have helped cut several...

20 October 2026

How Mobilier de France reduced the share of cheque payments from 80% to 50%

With an average basket of €3,500 and a payment journey that includes a financial deposit at the time of ordering, Mobilier de France shares with mind Retail its assessment of the rollout of...

15 October 2026

Danone turns to AI to personalise marketing campaigns and test advertising in ChatGPT

AI is being rolled out across some marketing activities, while others remain in a testing phase. If campaign automation and personalisation are among the most advanced applications, visibility in...

16 October 2026

Julien Cailleau, Oney: “With 3 retailers, we are testing the use of Valiuz data to streamline financing approvals”

Against a backdrop of growing pressure on household budgets, the European CCD2 Directive coming into force and a new legal framework for assisted purchasing journeys, Oney is stepping up an...

29 October 2026