The footwear retailer Bata is pursuing new customers across India. 2017 ended with more than 1,300 Indian stores in malls and high streets, including 100 fully-owned units opened in the last 12 months. According to Rajeev Gopalakrishnan, Managing Director, “Each new store requires an investment between US$310,000 and US$390,000, including inventory. New stores cover 230 to 380 sq.m GLA on average. We are also refurbishing, as sales increase by up to 20% after the fresh units are re-opened”. In
…Bata continues an Asian advance
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