Duty-free purchases by Chinese on the rise again worldwide, but especially in Asia

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After 4 years of fluctuations, a recovery in duty-free sales is picking up again, reaching a rate comparable to pre-Covid-19 levels. According to Global Blue, in February 2024, duty-free sales worldwide rose by 141% year-on-year, driven by Chinese tourists. In February 2024, new visa policies for Chinese tourists boosted sales, especially in Asia Pacific, where growth in duty-free spending by Chinese buyers reached 98% of 2019 results. In February 2024, on a year-on-year basis, growth in...

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