Italian group Ferrero opened a permanent Nutella Cafe in the heart of New York City in November. The cafe, the brand’s second in the US after its debut in Chicago last year, is designed to create “an authentic Nutella experience all year-round” with a menu of Nutella-centric foods and specialty espresso beverages. Nutella Cafe New York is located at 116 University Place, a stone’s-throw from Union Square. Created in 1964 by Michele Ferrero, the group operates in more than 170 countries.
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