The potential of B2B is of interest to many retailers. If professional customers are at the heart of Ankorstore’s business model (GMV grew by 950% in 2021 compared to 2020), they are also of interest to the Dutch home decoration retailer Hema.
According to sources, the retailer will soon launch a new B2B business. “We are currently conducting tests in the Netherlands,” a source told Mind Retail. “We will start with a hundred items. Companies have recurring needs that Hema can supply l
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