SPECIALISED RETAIL. STRATEGIC business interventions in force

Publication

20 April 2020 à 15h13

Reading time

8 minutes

Publication: 20 April 2020 à 15h13

Reading time: 8 minutes

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Delaying collections, shifting online, operating smarter promotions. Fashion and accessory retailers share their strategic choices.
Publication

20 April 2020 à 15h13

Reading time

8 minutes

Publication: 20 April 2020 à 15h13

Reading time: 8 minutes

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Copy link Share on LinkedIn Share on Bluesky Share on Facebook Share on WhatsApp
Add to reading list Remove from reading list
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Reduce incoming product flows.

For all fashion players, this is THE number one priority. By the end of March 2020, Marks & Spencer, Primark and Hennes & Mauritz (mainly supplied by China and Bangladesh) all suspended future clothing orders from Asian, Turkish or North African factories. For instance, the British fashion retailer Marks & Spencer deferred orders and asked partner factories to stop supplies of raw materials so as to “not worsen an already difficult period for all”. Ulrika...

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