After Dim and Bally, Regent sets sights on Petit Bateau to grow a European portfolio

Featured image of the article After Dim and Bally, Regent sets sights on Petit Bateau to grow a European portfolio

An article by Sophie Baqué

Publication

8 September 2025 à 17h27

Reading time

3 minutes

Publication: 8 September 2025 à 17h27

Reading time: 3 minutes

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After several years of declining turnover (down by 6% in 3 years) and a net loss that worsened in 2024, Petit Bateau is changing hands. The planned sale to the U.S. investment fund Regent, which is now official, marks a new phase for the iconic children's fashion brand seeking to revive its fortunes.

An article by Sophie Baqué

Publication

8 September 2025 à 17h27

Reading time

3 minutes

Publication: 8 September 2025 à 17h27

Reading time: 3 minutes

Share
Copy link Share on LinkedIn Share on Bluesky Share on Facebook Share on WhatsApp
Add to reading list Remove from reading list
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In July, British maternity wear brand Seraphine filed for bankruptcy in the U.K., ceasing operations and laying off most of 95 staff. On September 4, the Rocher Group (2024 turnover: €2.2 billion, up by 2.4%) announced plans to sell Petit Bateau to the American group Regent. The premium children’s fashion brand has suffered chronic difficulty: in 2024, net turnover stagnated at €178.5 million, according to Societe.com. Between 2021 and 2024, sales fell by 6%. Last year, Petit Bateau...

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Featured image of the article Sophie Baqué
Sophie Baqué
Featured image of the article Sophie Baqué
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