Carrefour aims to be Europe’s n°1 organic grocer

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15 April 2021 à 19h10

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Publication: 15 April 2021 à 19h10

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15 April 2021 à 19h10

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Publication: 15 April 2021 à 19h10

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From €35 million in turnover in 2017, the revenue of the organic and eco-responsible pure-player Greenweez has just exceeded €100 million in 2020. Sales jumped by almost 60% in one year. A subsidiary of Carrefour from 2016, Greenweez signed a parallel agreement to build a dedicated marketplace with solution provider Mirakl. Product offerings will therefore accelerate, with an expansion of fashion, furniture and second-hand items.

Greenweez wants to increase current 15,000 SKUs to 100

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