“Come and Test” at Dyson

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18 January 2018 à 16h03

Updated on 10 May 2019 à 17h23

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2 minutes

Publication: 18 January 2018 à 16h03, Updated on 10 May 2019 à 17h23

Reading time: 2 minutes

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Publication

18 January 2018 à 16h03

Updated on 10 May 2019 à 17h23

Reading time

2 minutes

Publication: 18 January 2018 à 16h03, Updated on 10 May 2019 à 17h23

Reading time: 2 minutes

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Experiential concepts are gaining influence within home electrical retailers. In the U.S., Dyson opened a flagship in December at 640 Fifth Avenue, New York. Covering 967 sq.m GLA on one floor, this offers a salon in the rear of the store where clients can experiment with different styles using Supersonic hairdryer (priced at US$399).

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