Coopérative U finally launches into retail media

Featured image of the article Coopérative U finally launches into retail media

An article by Morgane Monteiro

Publication

13 February 2025 à 12h18

Updated on 24 July 2025 à 11h17

Reading time

3 minutes

Publication: 13 February 2025 à 12h18, Updated on 24 July 2025 à 11h17

Reading time: 3 minutes

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An article by Morgane Monteiro

Publication

13 February 2025 à 12h18

Updated on 24 July 2025 à 11h17

Reading time

3 minutes

Publication: 13 February 2025 à 12h18, Updated on 24 July 2025 à 11h17

Reading time: 3 minutes

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In mid-2025, the French Coopérative U (2024 turnover: €26.91 billion excluding fuel, i.e. up by 4%) will launch a retail media offer on the Coursesu.com website and on the app, in partnership with Criteo. According to Les Echos, the group will offer display and sponsored products to advertisers on the Courses U website and app (2.4 million unique monthly visitors at the end of January 2025 according to similarweb). Criteo will create and market the offer, before transferring it to the U...

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Article authors
Featured image of the article Morgane Monteiro
Morgane Monteiro Journalist
Featured image of the article Morgane Monteiro

Journaliste économique pour mind Retail depuis 2024, j’analyse la transformation digitale du commerce.

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