DIY. Britain’s Kingfisher soon in the Middle East

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The B&Q retailer, dedicated to DIY professional customers and based in the U.K., has signed a franchise agreement with the Al Futtaim Group to sell in Saudi Arabia and the Middle East.

A B&Q e-commerce site and two 5,000 sqm stores are expected for autumn 2021 in Riyadh. Kingfisher stated that it wants to accelerate international expansion through a number of franchising agreements. Al Futtaim already has a strong presence in the D.I.Y. and home furnishing sectors, developing the Ikea

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