Following in the footsteps of Aeon and Central Retail, who are boosting investments in Vietnam, many Western retailers are willing to enter this market of almost 100 million potential customers.
On 19 July, the leading Japanese retailer Aeon (turnover of US$16.6 billion in Q1 2023, up by 5% in one year) received a US$41 million loan from JBIC and Mizuho Bank to expand in southern Vietnam. In 2022, Aeon’s business in Vietnam grew by 20% compared with 2019. The current 200 stores and 6...