Guillaume Rio, Director of Partnerships and Technology Trends at Pole Prospective BNP Paribas Personal Finance, presents the first applications of generative AI for the retail sector.
The start-up Booth.ai, an exhibitor at the Retail Big Show in January, is one of the first retail tech players to present a generative A.I. solution. Generative intelligence is an artificial intelligence capable of generating text and images, without knowledge of computer coding. It therefore also has a creative dimension (see box).
Product photos. Created in the U.S.A., the company Booth.ai generates, on the fly, product settings, in any setting and any type of scenario, via a simple text...
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