Inditex. Fewer stores, bigger impact

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22 January 2021 à 11h40

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1 minute

Publication: 22 January 2021 à 11h40

Reading time: 1 minute

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Publication

22 January 2021 à 11h40

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Publication: 22 January 2021 à 11h40

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By the end of January, Inditex will have closed all its physical stores under Bershka, Pull & Bear and Stradivarius banner in China. A year ago, these 3 brands had 162 stores in China. Their official websites will remain open, as well as their store on Tmall marketplace. Zara, Massimo Dutti, Oysho and Zara Home will maintain a physical presence.

Heavily challenged by trendy Chinese rivals such as Peacebird, Urban Revivo and Mo & Co, these three brands have almost identical styles, pr

…
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