Off-price and outlet channels are growing in Europe

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In Europe, TJX Companies’ stores (which gather T.K.Maxx and HomeSense stores) are expected to reach 1,000 in the long term, up from 503 in 2016. European consumers are gradually “becoming Americanized” in their attitude to price warned Manny Chirico, C.E.O. of PVH during the World Retail Congress. According to him, the strength of full- price demand is likely to wane in the coming years.

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