The Californian footwear retailer Allbirds to make inroads in Germany.

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16 July 2019 à 11h02

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1 minute

Publication: 16 July 2019 à 11h02

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16 July 2019 à 11h02

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Publication: 16 July 2019 à 11h02

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The brand of durable and high-end shoes (sold between US$130 and US$160) accelerates in Europe: it will launch a European website (Allbirds.eu) and picked up Berlin to open a first store in Europe Continental by December 2019. Covering a sales floor of 193 sq.m, it will be located in Berlin’s trendy district of Mitte. Since late 2018, Allbirds has a store in the U.K. and is also sold in Amsterdam, in the store of the Fashion for Good Museum.

In Shanghai, its Chinese team already incl

…
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