Under Armour seeks international recovery

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16 April 2019 à 09h38

Updated on 10 May 2019 à 16h12

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Publication: 16 April 2019 à 09h38, Updated on 10 May 2019 à 16h12

Reading time: 3 minutes

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Publication

16 April 2019 à 09h38

Updated on 10 May 2019 à 16h12

Reading time

3 minutes

Publication: 16 April 2019 à 09h38, Updated on 10 May 2019 à 16h12

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The U.S. sporting brand Under Armour, known as the indefatigable challenger of Adidas, is focussing on international expansion as a spearhead to financial recovery, following a restructuring in 2018. Founder and C.E.O. Kevin Plank travelled to India in March to inaugurate the first Under Armour store in New Delhi, within the highly attractive DLF Promenade Mall.

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