As the Franchise Discovery Day has took place in Hanoi in late April 2017, an array of food & beverage retailers is aggressively seeking franchising partners in Vietnam. The country has a population of 95 million, expected G.D.P. growth of 6.5% in 2017 and an unemployment rate of only 2.4%. Firms include the pizza chains Little Caesars and Grimaldi’s Coal Fired Pizzeria (both from the U.S.), Element Fresh fast casual restaurants (from China) and tea outlets called Presotea from...
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