As part of the ‘Vision 2030’ strategy, the Kingdom is diversifying from a reliance on oil towards revenue from a technologically advanced economy. As a result, the Saudi telecoms provider STC (valued US$7 billion in 2019) considers Big Data a vital element in strategy and innovation. The firm recently opened a 4th data centre in the Kingdom and continues to expand into retail.
New services include ‘smart parking’ with wireless sensors to guide drivers to empty parking spots. The firm
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