In June, LVMH launched its Heart Fund for its 150,000 employees worldwide. The luxury giant has announced that it will endow the fund with €30 million to provide a telephone based psychological support service, available wherever the company is located, and to provide financial support for employees facing serious difficulties. Françoise Schoenberger, LVMH Global Director Social Development, answered Planet Labor's questions about the fund’s contours and the motivation for this initiative, which is still in its nascent stages.
Why did you launch the LVMH Heart Fund?
- Françoise Schoenberger: Between the end of 2020 and the beginning of 2021 we decided to set up this fund. This project is part of a CSR approach that has been anchored in the LVMH Group for more than 15 years. Our employees are also very socially committed: during Covid-19, we counted more than 15,000 who participated in actions intended for outside the company. This forces us to want to be at their side when they in turn might need support. The LVMH Hear
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