After Bunnings, Kmart is criticised for use of facial recognition

Featured image of the article After Bunnings, Kmart is criticised for use of facial recognition

An article by Morgane Monteiro

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Publication

30 September 2025 à 11h00

Reading time

2 minutes

Publication: 30 September 2025 à 11h00

Reading time: 2 minutes

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An article by Morgane Monteiro

Add mind Retail to your sources
Publication

30 September 2025 à 11h00

Reading time

2 minutes

Publication: 30 September 2025 à 11h00

Reading time: 2 minutes

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On September 18, the Australian Information Commission once again targeted the Wesfarmers group (turnover at June 30, 2025: US$29.6 billion, up by 3.3%) for use of facial recognition. After ruling on D.I.Y. retailer Bunnings in October 2024, it is now the discount retailer Kmart (revenue of US$7.4 billion with 323 stores in Australia and New Zealand) that is under scrutiny for a facial recognition system deployed in 28 stores between June 2020 and July 2022.

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Article authors
Featured image of the article Morgane Monteiro
Morgane Monteiro Journalist
Featured image of the article Morgane Monteiro

Journaliste économique pour mind Retail depuis 2024, j’analyse la transformation digitale du commerce.

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