Sandrine Zerbib, C.E.O. of Fulljet Business Management (Shanghai) explains Alibaba’s business model.
Sophie Baqué: Jack Ma said that Amazon is an e-commerce business, but Alibaba is not. Could you explain the difference between the two enterprises?
Sandrine Zerbib: Alibaba is a technical platform that enables effective Business-to-Consumer (B2C) and Consumer-to-Consumer (C2C) sales. The business is more Internet company than e-commerce.
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