Every month, Birchox cosmetics retailer finds the best novelties and sends them in the form of sample boxes to one million subscribers in 6 countries (U.S.A., U.K., Ireland, Spain, Belgium, France, etc.)Subscription starts at US $10 / month. In 2016, the company, whose turnover is kept secret, called on Adyen to optimize its online and mobile payment process. “Previously, our e-commerce customers were redirected to an external payment platform, which posed fluidity issues,” said a Birchbox...
Birchbox capitalizes on payment data with Adyen
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