Black Friday 2023: French average online spending up by 15%

Featured image of the article Black Friday 2023: French average online spending up by 15%

An article by Sophie Baqué

Publication

15 December 2023 à 21h04

Updated on 13 November 2024 à 17h04

Reading time

5 minutes

Publication: 15 December 2023 à 21h04, Updated on 13 November 2024 à 17h04

Reading time: 5 minutes

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Although Black Friday for 2023 failed to attract new online shoppers, average online rose by 15% from 2022 in France. Data from Foxintelligence, which tracks the profiles and purchasing behaviour of e-shoppers, highlights the major trends of this event plus the best-performing categories in Europe and France. Beauty and small electrical appliances were the big winners in 2023.

An article by Sophie Baqué

Publication

15 December 2023 à 21h04

Updated on 13 November 2024 à 17h04

Reading time

5 minutes

Publication: 15 December 2023 à 21h04, Updated on 13 November 2024 à 17h04

Reading time: 5 minutes

Share
Copy link Share on LinkedIn Share on Bluesky Share on Facebook Share on WhatsApp
Add to reading list Remove from reading list
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According to Foxintelligence, a subsidiary of Nielsen IQ, in 2023, the participation of European consumers in Black Friday increased this year, moving from to 41% in 2022 to 43% in 2023. In this report, as last year, mind Retail measured a 10-day period from Friday 17 to Sunday 26 November, 2023. The European data include Germany, U.K., France, Italy, Spain, Netherlands, Belgium, Austria and Ireland.

France: flat participation but spending rises

In 2023, French online shoppers’...

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Featured image of the article Sophie Baqué
Sophie Baqué
Featured image of the article Sophie Baqué
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