Canada. Lululemon, winner in the health crisis?

An article by Sophie Baqué

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Publication

21 January 2021 à 16h14

Updated on 25 April 2024 à 13h19

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2 minutes

Publication: 21 January 2021 à 16h14, Updated on 25 April 2024 à 13h19

Reading time: 2 minutes

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An article by Sophie Baqué

Add mind Retail to your sources
Publication

21 January 2021 à 16h14

Updated on 25 April 2024 à 13h19

Reading time

2 minutes

Publication: 21 January 2021 à 16h14, Updated on 25 April 2024 à 13h19

Reading time: 2 minutes

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The Canadian brand Lululemon Athletica specialises in yoga outfits (turnover of US$4 billion in 2019, 43% from e-commerce in the last quarter) is defying the gloom of the Covid-19 crisis, and reporting winning numbers. Over lockdown periods, consumers turned to healthier lifestyles, taking up in individual sports such as yoga or Pilates.

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Article authors
Featured image of the article Sophie Baqué
Sophie Baqué Chief Editor of mind Retail
Featured image of the article Sophie Baqué
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