Last June, Carrefour’s Brazilian subsidiary launched an omnichannel integration project with VTEX. “The challenge was to serve web orders faster, offering more convenience and agility to customers, notes Alexandre Soncini, C.E.O. of VTEX. In concrete terms, Carrefour moved the inventory data higher up in the IS and the site. In 8 months, we have integrated 7 million SKUs. Drop-shipping, cross-docking, in-store pick-up and same-day delivery have become more efficient.”
Result: in Brazil,...