Concept of the Month. Patagonia Provisions

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One year after a launch, the food marketplace created by Patagonia is gaining ground. What are the ambitions?
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Patagonia, known for the fierce independence of founder Yvon Chouinard, is expanding in the food industry with Patagonia Provisions, a marketplace launched in April 2020 in the U.S.A. 

It includes 30 private label products (canned salmon, dried fruit and dried meat), as well as products from Dr. Bronner’s, White Leaf Provisions and Numi Tea. Listed manufacturers, farmers and fishermen have been selected for their eco-responsible, organic and regenerative practices, which help to fight

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