Conversational commerce. Walmart buys Botmock

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12 November 2021 à 11h48

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Publication: 12 November 2021 à 11h48

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Publication

12 November 2021 à 11h48

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1 minute

Publication: 12 November 2021 à 11h48

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On November 2nd, 2021, Walmart (2 billion baskets per quarter) bought shares in the start-up Botmock. The latter, created in 2016, specialises in conversational chat apps and has more than 50,000 users.

Already in 2018, the world’s No. 1 retailer launched a feature allowing delivery via SMS. Now, its pilot project “Walmart Text to Shop” allows customers to order groceries via a chat and voice interface. It is the continuation of a trajectory already started. Walmart collabo

…
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