Department stores. What prospects and strategies?

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According to several department store managers interviewed by our editors, the return to normal should not take place before 2021. At a time when certain groups such as J.C.Penney and Neiman Marcus (U.S.) or Debenhams and House of Fraser (U.K.) are already among the announced victims, a question arises: what will make some of them pass the year 2020, and others not?

First of all, the crisis has become a trend accelerator. The difficulties of retailers that were weakened before the crisis are deepening.

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