Organic products have been one of the big winners of 2020, both in the U.S. and in Europe. Whilst Nordic countries and Switzerland remain the most advanced markets in terms of organic per capita expenditure, competition is intensifying in France. The 2MX investment fund, created by Xavier Niel, Matthieu Pigasse and Moez-Alexandre Zouari raised €300 million and will soon announce a first acquisition in the organic or local products sector.
Worth €1.5 billion to €2 billion, 2MX could a
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