For technical products, 61% of sales are already online in the U.K

Publication

9 July 2021 à 15h49

Updated on 19 July 2021 à 13h07

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1 minute

Publication: 9 July 2021 à 15h49, Updated on 19 July 2021 à 13h07

Reading time: 1 minute

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The last study from GFK (edited in July 2021) highlights an interesting picture of the European retail market of technical goods.
Publication

9 July 2021 à 15h49

Updated on 19 July 2021 à 13h07

Reading time

1 minute

Publication: 9 July 2021 à 15h49, Updated on 19 July 2021 à 13h07

Reading time: 1 minute

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In Europe, the share of e-commerce for technical products was close to 40% in 2020, according to GFK’s study over 25 European countries.

It was precisely 39.9% in Western Europe and 39% in Eastern Europe. In the U.K., 61% of technical products purchases were made online. This was higher than in Italy (23%) and in Portugal (17%), even though online sales of technical products have grown strongly in both countries last year: up by 54% in Italy and up by114% in Portugal. Of note within Europe,...

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