How should we define a future Mall and commercial partnerships in this new data era? Following the merger with Westfield in June 2017, Global Retail News asked Christophe Cuvillier, Group CEO of Unibail-Rodamco-Westfield, a leader of “destination shopping centres”.
GRN: Food and Beverage, Health, Entertainment… what kind of activity can enrich the customer experience in the shopping centres of tomorrow?
Christophe Cuvillier: Shopping centres can no longer be conceived as places to sell products.