Sonepar, the world’s largest electrical equipment retailer, has announced investments of €2 billion in supply chain and €1 billion in an international digital platform. Jeremie Profeta, C.T.O. and Member of the Executive Committee, talks to mind Retail about the evolution of B2B customer journeys, data, marketplaces, generative AI and retail media.
How do you use generative A.I., such as GPT chat?
At Sonepar, we use Chat GPT, which is for the general public, but also other conversational...