[mind Retail Exclusive] Adeo and United.b digitalise after-sales service with Platana

Featured image of the article [mind Retail Exclusive] Adeo and United.b digitalise after-sales service with Platana

An article by Sophie Baqué

Publication

10 January 2025 à 11h12

Updated on 24 July 2025 à 10h31

Reading time

3 minutes

Publication: 10 January 2025 à 11h12, Updated on 24 July 2025 à 10h31

Reading time: 3 minutes

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In the D.I.Y. and electronics sectors, Adeo and United.b are tackling the challenge of after-sales service efficiency and data exploitation head on. mind Retail details how two new retailers are about to go live with innovative services.

An article by Sophie Baqué

Publication

10 January 2025 à 11h12

Updated on 24 July 2025 à 10h31

Reading time

3 minutes

Publication: 10 January 2025 à 11h12, Updated on 24 July 2025 à 10h31

Reading time: 3 minutes

Share
Copy link Share on LinkedIn Share on Bluesky Share on Facebook Share on WhatsApp
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According to our sources, the Platana’s digitalisation platform for after-sales service is gaining ground in the DIY and electronics sector. The start-up offers SaaS software with processes to be implemented to optimise after-sales services and a mobile application to improve operational efficiency at a store level.

Within the Adeo Group (2023 revenue of € 24.2 billion) Platana is already a live service at all Leroy Merlin stores across Europe, enabling sales staff to process customers’...

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Featured image of the article Sophie Baqué
Sophie Baqué
Featured image of the article Sophie Baqué
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