Outlet retail is booming in Europe

Within Europe brick-and-mortar sector, off-pricers and outlet retailers continue gaining momentum via new format and new players. Global Retail News analysed the key data of the fast-growing sector.
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Which offline retail sector has more than doubled turnover between 2008 and 2016? This is the European outlet sector, whose 222 outlet centres achieved turnover of €15.7 billion* last year, with Poland and Germany recording the strongest growth. If this 40-year-old retail sector used to beled by fashion retailers selling end-of-lines items (Nike, Adidas, etc.), it is now seeing a strong push of U.S. multibrand retailers selling recognizable brands and making a deeper foray into Europ

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